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LATEST NEWS

- Tuesday, March 04, 2014

UK spooks tapping into Yahoo users' video chats

The latest reveleation by former United States National Security Agency (NSA) contractor Edward Snowden shows that the spy agency helped its British counterpart, the Government Communications Headquarters (GCHQ) capture images from millions of Yahoo users' webcams. 
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- Monday, March 03, 2014

YouTube ordered to remove anti-Islamic film

Google has been ordered to take down an anti-Islamic film from YouTube following a US court’s finding that leaving it online would infringe on the rights of an actress. 
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- Saturday, March 01, 2014

Apple patches OS X security hole

(SSL/TLS) authentication and encryption, leaving users' communications open to interception on shared networks. 
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- Saturday, March 01, 2014

Asylum seeker data remains exposed online

Asylum seeker data remains exposed online. The personal details of some 10,000 individuals seeking asylum in Australia remain publicly accessible, despite the efforts of several search engines to destroy the remnants of the politically sensitive document. 
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ABC 7.30 - Cybercrime wave hits businesses worldwide

SEO Fraud

Search engine optimisation (SEO) is a complex science that businesses use to attract the attention of online customers by optimising their website for search engines.

If your organisation has a website, the chances are you have spent time and money building a strategy behind what you do online. Search engine optimisation is a term given to the process of making your website or online environment more accessible to your target market.

Companies improve their SEO by building and maintaining their website in such a way that it is viewed favourably by search engines. The process of SEO includes optimising website content, focusing on primary key words and meta tags, keeping content fresh and relevant, and deploying other marketing strategies such as linking and pay per click.

Is Someone Fraudulently Using Your Brand Online?

Many companies don't realise that fraudsters are using their brand and online data to steer search engines to their own inferior products or simply to attack the company's bottom line.

IFW will partner with your organisation to detect, disrupt and even help catch the fraudsters who are compromising your business online. Clients on our monthly maintenance packages [link to services] are already enjoying the benefit of knowing their brand is being protected online.

Internet Fraud Watchdog has a range of investigative solutions that assist our clients to uncover SEO fraud affecting their business. Our range of solutions includes the capacity to trawl websites and lock onto sites that are not using their own brands, or using premium brand names in places such as their meta tags.

SEO Terminology

As SEO is a complex area, we have included a page with some terminology for your reference. You can also review our latest news section to see what additional information we have on SEO and online fraud.

Internet Fraud Watchdog

If you suspect another business is using your brand, intellectual property or other information in its website to further its rankings then we invite you to lodge a case with Internet Fraud Watchdog or contact us.